Junoon , Pakistan's biggest rock band was formed in 1990 by Salman Ahmad. Singer,songwriter,musician,author,teacher and film presenter, Ahmad is the alchemist behind Junoon's sweeping melodies, bhangra rock rhythms and driving guitars.The band known to many as the "U2 of South Asia"  blends a powerful, arena rock sound with the epic tranquility of Sufi Muslim love poetry.

Junoon has sold over 30 million albums worldwide, including the multi platinum albums Azadi and Parvaaz produced by bass player John Alec. The band's career has spawned numerous hits like Sayonee, Dum Mustt Qalandar , Ghoom Tana, Dosti, Alvida ,Saeein and others. Junoon has shared the stage with artists such as Nusrat Fateh Ali Khan, Melissa Etheridge , Alicia Keys, Sting, A R Rahman, Earth Wind and Fire and Wyclef Jean and  performed at diverse venues like the U.N. General Assembly Hall - the first performance of its kind in 2001.
 
In December 2007, Junoon performed at the Nobel Peace Prize ceremony in Oslo. In May 2008, Junoon defied death threats from militants to perform in the ethereal valley of Kashmir.The first ever rock concert to be held in Srinagar.

Jon Pareles of the New York Times describes Junoon as "South Asia's answer to Santana," and the Wall Street Journal called Junoon's eclectic music "a powerful combination of Led Zeppelin and traditional South Asian percussion like tabla and dholak."

Singer and guitar player, Salman Ahmad has recently co-written and recorded a song with academy award winning artist Melissa Etheridge called Ring The Bells, which will appear in his new album Rock and Roll Jihad, which accompanies the book of the same title being published by Freepress in January 2010.

Junoon website